About
A software company for serious workflows.
NOT ANOTHER APP BUILDER PTY. LTD. is the company behind Crewzon and Forge Joinery. NAAB builds SaaS products and custom systems for businesses where the workflow, data and operating detail are too important to leave to workarounds.
Find the business pressure first: revenue, time, risk, support load or growth.
Protect the workflow and business logic before redesigning the screen.
Launch the smallest serious version, not a toy that has to be rebuilt immediately.
Build the operating layer too: roles, billing, reporting, admin, support and integrations.
Company details
The screen is only one part of the product.
Strategy, UX, build quality, onboarding, billing, reporting, admin, integrations, support and post-launch improvement all decide whether the software earns its place in the business.
Company
NOT ANOTHER APP BUILDER PTY. LTD.
Based in Melbourne, Victoria, Australia.
What we operate
Crewzon, field service SaaS for trade businesses, and Forge Joinery, ordering and production workspaces for workshops. Kryonix is in rebuild.
How we talk about it
No invented user counts, testimonials or logos. The proof on this site is the products themselves and how they are built and run.